What is RoundTable?
THE OPPORTUNITY: Creators are struggling to effectively monetise their time – there are 207m creators globally, in an industry worth $250b, growing 24% annually. However despite this phenomenal growth, only 4% make over $100k a year. But driving this creator economy we have the superfans. And 77% of superfans are willing to pay for more direct connections with the creators they love. But Creator platforms are still primarily 1-way broadcast, not giving fans the access they crave.
ABOUT: RoundTable is positioned to disrupt live content monetisation in the Creator Economy. How? RoundTable empowers creators to monetise their superfans through live interactive video experiences, enabling fans to engage face-to-face, camera on. By offering exclusive, premium access to live content, creators can unlock a new revenue stream while simultaneously deepening fan loyalty and community connection. Creators will use RoundTable to educate, entertain, and inspire their superfans through the likes of meet & greets, AMA’s, masterclasses, premieres and performances.
Given my background, we’re starting with a particular focus in music, but also working within the wider Creator ecosystem (with interest already from authors, comedians, artists and more).
TRACTION: Secured 16 Letters of Intent during the Antler residency. Launching early access for select creators in Feb, with a wider launch in March/April.
FUNDING: Successfully raised pre-seed via Antler in Nov of ‘24. Anticipating a subsequent round ‘25;
